November is Lung Cancer Awareness Month. Robert Cutty collaborated with Olympus to create a campaign promoting lung health and awareness.
Event highlights:
- Customized t-shirts sent to employees, launching a social video campaign with the hashtag #LoveForLungs.
- The event concluded with an aperitif at the company headquarters, featuring:
- A medical presentation by Dr. Juliana Guarize.
- An inspiring talk by marathon runner Cristiana Di Pietrantonio, who shared her courageous story of fighting lung cancer.
Watch the event video